Digital advertising agency, Cyprus-wide
An advertising agency in Cyprus built for paid media
PPC Ninja is a digital advertising agency based in Paphos, working across Cyprus. We run Google, Meta and TikTok campaigns, track every result, and improve the account every week. No TV, radio or billboards. Ads you can measure.
- Month-to-month contracts
- You own every ad account
- Campaigns in English and Greek
- Ad spend managed
- €2M+
- Campaigns launched
- 200+
- Cyprus and international clients
- 20+
- Average ROAS across accounts
- 4.2×
- Tracking fixed before the first euro is spent
- A written change log every week
- One-page reports in plain language
Why it matters
How advertising in Cyprus has moved online
Advertising in Cyprus used to mean a billboard on the highway, a radio slot and a page in a Sunday paper. Those channels still exist, and they still work for some brands. But the buying moment has moved. When someone in Nicosia needs a lawyer or someone in Larnaca wants a table for eight on Saturday, they search Google or scroll Instagram. The advertising that meets them there is the advertising that converts.
That shift changes what an advertising agency in Cyprus should be. Media buying now depends on account structure, audience targeting, creative that works in a feed, and tracking that proves what happened. Relationships with a TV station do not help with any of that.
PPC Ninja is a digital advertising agency. We run paid media on Google, Meta and TikTok, and LinkedIn on request. We do not do television, radio, print or outdoor. If your campaign needs those, we will say so and tell you who to call.
- €2M+
- Ad spend managed
- 200+
- Campaigns launched
- 20+
- Cyprus and international clients
- 4.2×
- Average ROAS across accounts
What we run
What a digital advertising agency in Cyprus should deliver
Six things to expect from any agency running your ads. We do all six in-house.
- 01
Search advertising
Google Search campaigns that catch people at the moment of need, with keyword research in Greek and English and negative keywords added every week.
- 02
Social advertising
Facebook, Instagram and TikTok campaigns for reach, leads and sales. Creative designed for the feed, audiences built from your own customer data first.
- 03
Shopping and ecommerce
Google Shopping and Performance Max with a clean product feed, plus Meta catalogue ads, for brands selling across Cyprus and into the EU.
- 04
Video advertising
YouTube and short-form video on Meta and TikTok, used to support search and retargeting rather than as a reach number on a slide.
- 05
Tracking and attribution
GA4, Google Tag Manager, the Meta Conversions API and offline conversion imports, set up before launch and documented so you can audit it.
- 06
Reporting and optimisation
A weekly change log and a one-page monthly report. Spend, results, cost per result, what changed, what is next.
Included
How to choose an advertising agency in Cyprus
Six questions to ask before you sign. Our answers are underneath each one.
Who is in the account?
Ask for the name of the person who will make the changes. Here it is John or Martina, the founders. Nothing is outsourced.
Who owns the account?
You should. Ad accounts, pixels and audiences in your name. If an agency insists on running ads from its own account, walk away.
Can I see the work?
Ask for a change log. We write one every week and you can read it at any time.
What counts as a result?
Impressions are not results. Ask how leads or sales are tracked and whether the tracking has been tested before launch.
How is the fee structured?
Media is paid to the platform from your own account. The management fee is separate and agreed in advance. Ask whether the agency also takes a cut of spend.
What is the contract?
Month to month is fair for paid media. Long lock-ins usually protect the agency rather than the client.
How we work
How we run advertising campaigns across Cyprus
- 01
Call
Thirty minutes on video, or in person in Paphos. What you sell, to whom, at what margin, and what has been tried before.
- 02
Audit or research
Existing accounts are pulled apart and you get a written list of what is leaking money. New advertisers get keyword and audience research instead.
- 03
Plan
Channels, budget split, languages and city targeting, agreed in writing before anything is built.
- 04
Build and track
Campaigns per language, ad copy and creative, and conversion tracking installed and tested before launch.
- 05
Launch
Conservative bids and daily checks for the first two weeks. Nothing runs unattended while the platforms learn.
- 06
Optimise weekly
Negatives, bids, budgets, creative and landing page fixes every week, logged. A one-page report every month.
What advertising in Cyprus costs
Media budget is paid to Google, Meta or TikTok directly from your own account. Most clients we take on start between €1,500 and €3,000 per month on Google Ads, €800 to €2,000 on Meta, or €500 to €1,500 for a restaurant in a single city. Below those levels data arrives too slowly to optimise properly, and we will tell you if your budget is too thin for your market. Clicks in Cyprus cost less than in the UK or Germany for most categories, though professional services and property in Limassol and Nicosia are competitive.
Traditional advertising in Cyprus is priced by placement: a billboard for a month, a radio package, a print insertion. You pay for the audience whether it acts or not. Digital advertising is priced by click or by result, which is why it can be measured and why it rewards weekly attention. Our management fee is a separate monthly amount, quoted after the first call.
Why we are a digital-only advertising agency in Cyprus
Broadcast and outdoor still suit brands with a large budget and a message for everyone: a bank, a supermarket chain, a telecoms provider, a national event. They build recognition across the island in a way search cannot. If that is your brief, you need a full-service or media-buying agency with those relationships, and we are happy to say so.
For most businesses in Cyprus the budget does not stretch that far, and the goal is leads or sales rather than recognition. Digital advertising is where that budget works hardest, because every euro is targeted, measured and adjusted. That is the work we do, and only that work. Focus is why our accounts keep improving month after month.
One agency for Limassol, Nicosia, Paphos and Larnaca
We are based in Paphos and run campaigns in all four cities. Each has a different mix. Limassol: forex, tech, property and the hospitality strip along the marina and Molos, with a large Russian-speaking community. Nicosia: government, corporate head offices, the universities and a Greek-first search market. Paphos: tourism, Kato Paphos harbour, the property market and a large expat and retiree community. Larnaca: the airport, the Finikoudes and Mackenzie beach strips, and a fast-growing development and port area.
Campaigns are targeted to the city or radius where your customers are, and budgets are split by location so you can see what each city returns. Clients outside Paphos work with us on video calls and shared reporting. Paphos clients can meet us at 11 Roupel.
Advertising to Greek, English and Russian speakers
Cyprus advertising has to work in more than one language. Greek carries most local-service searches. English reaches expats, tourists, international companies and much of the business community in Limassol. Russian matters in Limassol and for property and hospitality brands across the island.
We build every language as its own campaign with its own keyword research, ad copy and landing page recommendations. Nothing is translated, and budgets stay separate, so you can see which language pays and move money there.
FAQ
Advertising Agency Cyprus: questions we hear most
If your question is not here, ask. We keep replies short.
A digital advertising agency plans, builds and manages paid campaigns on platforms like Google, Meta and TikTok, sets up the tracking that measures them, and optimises them week by week. Traditional agencies buy TV, radio, print and outdoor placements. We do the first kind of work only.
No. We are a digital advertising agency and work only in paid media on Google, Meta, TikTok and LinkedIn. If your brief needs broadcast or outdoor, we will say so and point you to an agency that does it well.
Most clients start between €1,500 and €3,000 per month on Google Ads, €800 to €2,000 on Meta, or €500 to €1,500 for a single-city restaurant, paid to the platform from your own account. Our management fee is separate and quoted after the first call.
Limassol, Nicosia, Paphos and Larnaca, and the areas around them. We are based in Paphos and work with clients elsewhere on video calls and shared reporting.
Yes. Each language is built as a separate campaign with its own keyword research and ad copy, never translated. Budgets stay separate so you can see which language performs.
Many advertising agencies in Cyprus offer everything from branding to events. We offer paid media and measurement only. The founders do the work, you own every account, contracts are month to month, and every change is logged so you can see it.
No minimum contract. Contracts run month to month. On budget, we will tell you plainly if your market needs more than you plan to spend, rather than take the fee and hope.
Next step
Get a free audit of your advertising
Send us your Google or Meta account access, or a screenshot. You get a written list of what is wasting budget and what to fix first. No pitch deck.